fashion tech news

The dramatic changes in today’s technology and information environment have significantly altered the way we view fashion. In this context, reflecting on clothing and fashion also means exploring our modes of communication, materials and natural environment, our bodies and urban culture, and the current/future images of the media.

fashion tech news, under ZOZO NEXT's owned media, aims to constantly challenge the fashion tech sector, and has been transmitting trends in fashion technology since it began operations in 2018. Now, the word "fashion tech" is frequently found in various media, and innovative initiatives are emerging one after another.

Not only will we convey the current state of Fashion × Technology, but we also aim to cultivate an interactive community that reflects on the past, and considers the future of clothing, fashion and our physical environment, delivering unique content in the process.

LOGO&PHILOSOPHY

Our Philosophy

Find The New.

"Finding the new" in the technology of fashion.
At times, it's about cutting-edge technology that no one knows about yet.
Other times, it's about traditional technology that has been handed down from generation to generation.
And other times, it's about technology that is now becoming commonplace.

We explore these technologies from our own unique perspective and with professional and detailed coverage,、
and deliver information that can become the "new standard" for all consumers in a neutral and enthusiastic manner,
We are committed to providing users with neutral,
passionate, and easy-to-understand information that can become the "new standard" for all consumers.

We believe this is the raison d'etre of fashion tech news.

CONTENTS CATEGORY

We disseminate information across eight categories, ranging from cutting-edge fashion technology to brand history, to the influence that fashion has exerted on culture.

MEDIA RELATIONS

We distribute our articles to major platforms like "Yahoo! News" and "LINE NEWS", and to fashion and technology-sensitive platforms such as "FASHIONSNAP.COM" and "antenna". We have gained a wide readership outside of our own site.

-Distributing articles to major external platforms.

ENGLISH EDITION

For the creation of these English articles, we are using Generative AI (GPT-4). Employing a large-scale language model of Generative AI enables us to efficiently translate the articles originally written in Japanese into English. These AI-translated articles are then reviewed and proofread to ensure their quality.